Effective Corporate Leadership in the Covid-19 Crisis

  • Date: 07-Apr-2020
  • Source: Middle East Business
  • Sector:Economy
  • Country:GCC
  • Who else needs to know?

Effective Corporate Leadership in the Covid-19 Crisis

Businesses must prepare themselves for the worst and to make sure that there is a crisis communications plan in place to face the pandemic.. The COVID-19 pandemic has presented companies with several challenges that are already taking its toll on the reputation of several business operating in various sectors.. There is a glaring need to develop solid corporate communications in place to protect the corporate reputation and wither the crisis before it is too late which is why we developed a 7-step guide to navigating through communications crises during the COVID-19 outbreak.". One of the most important steps for businesses to follow is that corporate communications needs to always support the pandemic management efforts of the respective government and the World Health Organisation (WHO), referring to their guidance, healthcare advice and regulations..