How to choose the perfect pair of glasses – and why it’s more important than ever to get them right

How to choose the perfect pair of glasses – and why it’s more important than ever to get them right

For those of us who remain in a work from home atmosphere, glasses, too, remain one of the few fashion statements we can make behind the screen. Too much screen time might also be requiring us to go visit the opticians, too, as we go to update or enquire about a glasses prescription . Matches Fashion has been embracing consumers' desire to find new specs, with the luxury retailer’s optical sales having increased by more than 40 per cent compared with 2020. It's 2021 and glasses have never been more fashionable. Over the last year, more and more glasses retailers offered virtual software, allowing their customers to get as close to seeing what they'd look like in their new frames as possible. That being said, how exactly do you go about choosing your new pair? Perry Moore, managing director of Silhouette UK talks about choice and variety both being key. "We have thousands of styles, shapes and colour variations to choose from, so it's incredibly important to us that consumers are able to select the style that best suits their personality and lifestyle." Silhouette UK was one of the retailers offering online try-on services, virtually. "In light of the pandemic,