Meet Clare, the first direct-to-consumer company to disrupt the $155+ billion interior paint industry

  • Date: 22-Dec-2020
  • Source: Business Insider
  • Sector:Retail
  • Country:Middle East
  • Who else needs to know?

Meet Clare, the first direct-to-consumer company to disrupt the $155+ billion interior paint industry

Clare













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Clare is a direct-to-consumer paint company founded by interior designer Nicole Gibbons. She saw the opportunity to make shopping for paint less stressful and more creative, interesting, and accessible than doing so at the hardware or home goods store. Clare sells safe and eco-conscious paints ($54/gallon) in a variety of curated colors, as well as paint supplies like brushes and rollers. Features like Clare Color Genius, the Paint Calculator, and cheap peel-and-stick swatches prove that Clare wants the shopping process to be as easy as possible.Sign up for Insider Reviews' weekly newsletter for more buying advice and great deals.

Painting the walls of your home sounds like an easy enough task.

However, after you've sifted through hundreds of paint chips that all look the same or paced the aisles of the hardware store attempting to decode the purpose of each type of paint, you'll know that the actual process before your paintbrush even touches the wall is surprisingly and unnecessarily difficult. 













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