TikTok for Business: What you need to know to get your content across millions of people around the world

TikTok for Business: What you need to know to get your content across millions of people around the world

How can a leader harness TikTok  for Business?

TikTok for Business was created with aspiring business leaders in mind, knowing that they need access to an easy to use platform to create and manage their campaigns so they can quickly benefit from the wide reach of TikTok users to grow their businesses.

In the current market landscape, we also understand that businesses are being faced with limited resources and advertising options, therefore brand building and marketing at scale can be challenging and costly; often with no real measurement of success.

Our recently launched self-serve advertising platform should alleviate some of that pressure and give businesses the ability to efficiently engage new audiences through an extensive suite of creative tools, intelligent targeting and world class support.

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At TikTok, we're all about inspiring creativity, bringing joy and building brands, and our product suite is a key part of this commitment.

With six creative formats to choose from - whether you want to raise awareness, launch a new product, increase engagement with your target audience or convert, there's a solution regardless of your business objectives or budget.

Businesses