View From Davos: European ESG Progress Looks Good On Paper But Business Must Fully Tap Technology To Thrive

View From Davos: European ESG Progress Looks Good On Paper But Business Must Fully Tap Technology To Thrive

It can take a crisis to consolidate a consensus, something that has become increasingly evident as we emerge from the COVID-19 pandemic.

Businesses are poised to navigate a fragile recovery against the backdrop of remarkable international agreement about the epochal forces now shaping global change.

While digital transformation defined the landscape in the 2010s – creating a new generation of winners out of companies that led this process at speed and scale – today change is being defined by the sustainability transition.

Employees control instruments at the top of a Nordex wind turbine in Sainte-Lizaigne, central ... [+] France. (Photo credit: GUILLAUME SOUVANT/AFP via Getty Images)



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Crucially, however, in these uncertain times, the pursuit of sustainability to evade what is routinely portrayed as an existential risk demands that we “reset” our entire model of growth.

It is prescient, therefore, that this year the Davos Agenda will mark the launch of the World Economic Forum's “Great Reset” initiative, a recognition of the multilateral consensus about the challenges we must overcome to create a more inclusive, cohesive and sustainable future.



Above all, there is growing interest in the notion