Trump Campaign Pauses TV, Radio Commercials

  • Date: 01-Aug-2020
  • Source: Forbes
  • Sector:Economy
  • Country:Oman
  • Who else needs to know?

Trump Campaign Pauses TV, Radio Commercials

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President Donald Trump's reelection campaign is temporarily shelving its television and radio commercials as it overhauls its media strategy in the wake of the demotion of Campaign Manager Brad Parscale and its weak position in the polls, according to NBC News. 



Data from Advertising Analytics cited  by NBC shows that the Trump Campaign spent "virtually nothing“ buying time on television and radio stations and networks on Wednesday and Thursday and has "effectively booked nothing through August.“ 



The Trump Campaign told NBC that Parscale's replacement Bill Stepien was "fine-tuning the campaign's strategy“ and pledged to '"be back on the air shortly even more forcefully exposing Joe Biden as a puppet of the radical left-wing.“ A spokesperson for the Trump Campaign didn't respond to an email seeking comment for this story.





"It's not uncommon, but tells us three things: something in Trump's current campaign spots may have been imminently detrimental to them; a new set of information or a new opportunity arose suddenly (and) they weren't prepared and needed a few days to respond,“ said Gordon Borrell, a marketing and advertising analyst, in an interview.. "It also foretells that whatever