‘Made In Saudi’ to Elevate Industrialization Process in Saudi Arabia

‘Made In Saudi’ to Elevate Industrialization Process in Saudi Arabia

The Saudi Export Development Authority will launch a “Made in Saudi” initiative in the first quarter of 2021 to accelerate the industrialization process and transform the Kingdom into “a global industrial destination.”

As part of the program, Saudi Arabia will set out to create a unified brand identity for Saudi products and services in regional and global markets.

Saleh Al-Solami, secretary-general of the authority, said the program will help boost the image of Saudi products and services.

He said it seeks to achieve the goals outlined in the National Industrial Development and Logistics Program.

The “Made in Saudi” program will provide attractive membership schemes for local companies that meet eligibility criteria. Members will be given fast-tracked access to promotional opportunities together with incentives in partnership with public and private sectors.

Member companies also will be