Alteryx Launches Updated Partner Program to help achieve business breakthroughs

Alteryx Launches Updated Partner Program to help achieve business breakthroughs

Dubai, UAE, April 5th, 2022: Alteryx, Inc., the Analytics Automation company, today announced its updated partner program powering its partner-centric growth strategy focused on maximising customer value. The expanded partner program is a key driver towards Alteryx’s mission to democratise analytics across organisations; it enables partners with both deep technical knowledge and business domain expertise to help their customers achieve business breakthroughs. This new program allows customers to inject analytics into everyday business processes with a complete set of partner capabilities, including professional services and custom solutions powered by Alteryx, to make data-driven decisions.

The program establishes mutual benefits with the Alteryx partner ecosystem including unique benefits for each partner type: solution providers (recently including value-added resellers and distribution partners), global system integrators (GSIs), technology partners, and original equipment manufacturers (OEMs). Joint customer success, technical expertise, and new customer acquisition are incentivised by the program. Partners at each tier – Registered, Select, and Premier – are rewarded with progressive benefits as they achieve milestones within the program, including within a tier.

Barb Huelskamp, SVP, Global Partners and Alliances, Alteryx.

“Our approach with the partner program redesign acknowledges