Sheraa and Alef Group sign deal to support emerging entrepreneurs

  • Date: 15-Mar-2021
  • Source: Gulf Today
  • Sector:Economy
  • Country:UAE
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Sheraa and Alef Group sign deal to support emerging entrepreneurs

Issa Ataya and Najla Al Midfa after signing the memorandum of understanding in Sharjah on Monday. Alef Group, the leading real estate development company in the emirate of Sharjah on Monday signed a Memorandum of Understanding with the Sharjah Entrepreneurship Centre (Sheraa). The agreement states that the two parties will undergo cooperation with the aim of supporting talented and emerging entrepreneurs. The memorandum was signed by Issa Ataya, CEO of Alef Group, and Najla Al-Midfa, CEO of the Sharjah Entrepreneurship centre (Sheraa). The memorandum affirmed that Alef would be a founding strategic partner with Sheraa for a period of two years. Issa Ataya, CEO of Alef, said, "The signing of this Memorandum of Understanding with Sheraa comes as part of our commitment to contributing to the vision and directives of the Sharjah government to consolidate and strengthen cooperation and collaboration, to develop the entrepreneurship sector in Sharjah and the UAE. We are dedicated to highlighting the role of small and medium enterprises as a drive to increase the diversification and sustainability of the economy and raise its competitiveness at a local and global level." Ataya stressed that Alef has an integrated strategy to fulfil its role and duties towards the