Dubai’s Brand Ripplr raises $1 million to connect influencers and content creators with brands

SectorFinancial Markets

Dubai-based influencer marketing platform Brand Ripplr has raised $1 million in a Series A round, it announced in a statement to MENAbytes today. The investment came from Dubai Angel Investors and other individual investors, said the startup. Founded in 2017 by Tanaz Dizadji, Brand Ripplr claims to be the region’s leading influencer marketing platform with featuring over 55,000 content creator and influencers who have an audience of over 300 million users in the Middle East & North Africa across different social media platforms including Instagram, YouTube, Twitch, Facebook, Twitter, Snapchat, and TikTok. The online platform enables brands and agencies to create campaigns and monitor the marketing ROI to evaluate the effectiveness – which is normally a struggle with influencer marketing. After creating a campaign, the brands receive a list of proposed influencers with more...