Is There a Real Value In Using Loyalty Programs in UAE?

Is There a Real Value In Using Loyalty Programs in UAE?

In a country known for its vibrant business scene and the availability of numerous brands and offers like the UAE, it's hard for a business to stop customers from trying the services and products of other competitors, which is one of the main reasons loyalty programs and reward cards are very popular in the country.

While most corporations work very hard to offer the highest quality of services or products to gain customers' trust, in a hypercompetitive environment of business like that of the UAE, customers are often tempted to try some other service, making the task of building customer loyalty more and more challenging.

For this reason, loyalty cards have gained special importance in the country, as retailers rush to present their "loyal" customers with the best offers and greatest discounts all