Effective social media storytelling explained at SIBF 2020

  • Date: 12-Nov-2020
  • Source: The UAE News
  • Sector:Education
  • Country:GCC
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Effective social media storytelling explained at SIBF 2020

The UAE News report: Do you keep checking your social media profiles to see if your post has generated comments and get disappointed when it does not? Then, you need to learn the basics of social media storytelling, said social media expert Alexandra MAIA, founder and creative strategist, House of Social. 

She was leading a session titled ‘Tools for Creating Content for Social Media', livestreamed on the ‘Sharjah Reads' virtual platform as part of the Sharjah International Book Fair 2020.

“You must create engaging stories that can turn people into listeners, who will then become your followers,” she said, while outlining the techniques. “Social media storytelling is the process of using social media platforms to tell stories about your