Egypt fitness startup eyes new market in coronavirus protective gear

Egypt fitness startup eyes new market in coronavirus protective gear

Egypt fitness startup eyes new market in coronavirus protective gear

Egypt fitness startup eyes new market in coronavirus protective gear

after the coronavirus pandemic erupted, Sigma Fit co-founder and CEO Omar El-Monayar instructed his team to make protective suits using the same liquid-repellent material that had made the company famous at a Las Vegas consumer products show. (Supplied/Sigma Fit)

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Egypt fitness startup eyes new market in coronavirus protective gear

Cairo-based Sigma Fit is selling suits and masks to hospitals and factories with large workforces

Hydrophobic tech allows products can go without washing for several weeks even when worn daily

Updated 26 September 2020

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DUBAI: Sigma Fit, which earned international acclaim in January at the world's largest consumer products show in Las Vegas, specializes in nanotechnology that makes fabric liquid-repellent.

Normally, the company deploys its hydrophobic tech