Global Amazon marketing agency launches in Middle East to help regional brands

Global Amazon marketing agency launches in Middle East to help regional brands

Global Amazon marketing agency launches in Middle East to help regional brands

Global Amazon marketing agency launches in Middle East to help regional brands

Mark Power, founder and CEO of Podean, comes from an agency background having worked at The Interpublic Group of Companies (IPG). (AN Photo)

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Global Amazon marketing agency launches in Middle East to help regional brands

Podean CEO Mark Power: 'You can't just look at Amazon as a pure sales channel, it is much more than that; it's a vast array of properties, experiences, and content'

Mark Power: 'The Middle East is a huge market of 230 million people so Amazon's taking this very seriously because it's a very strategic market with real volume and real growth'

Updated 19 October 2020

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RIYADH: Global Amazon agency and marketplace consultancy Podean has been officially