SIBF 2020: Tips to boost social media marketing strategy

SIBF 2020: Tips to boost social media marketing strategy

The UAE News report: Samaan Mikhael, a well-known technology expert discussed the key digital marketing tools required to manage all social media accounts in one place at a virtual session held at the 39th Sharjah International Book Fair (SIBF) that concluded on Saturday at Expo Centre Sharjah. 

The session titled ‘Automation Tools' was hosted by the Social Media Station on the virtual ‘Sharjah Reads' platform. During the SIBF session, Samaan Mikhael also discussed the top tools required to automate some of the tasks for social media marketing in a bid to support brands with well-developed options.

The technology expert pointed out that each of the promising social media platforms have a unique user base and environment which necessitates