Marqeta IPO Valuation Points to the Role of Fintech in the Future of Global Financial Services

Marqeta IPO Valuation Points to the Role of Fintech in the Future of Global Financial Services

Marqeta demonstrates the importance of speed, collaboration, and specialisation, in enabling companies to bring new propositions to customers far faster than they could alone. The winning financial corporates will be the ones who engage with the BaaS fintechs, which points to a potential $3.6trillion market by 2030. With Marqeta's focus on the American market, other players such as Railsbank in Europe and Nymcard in MENA are making similar impacts. Essentially, they are addressing the major challenge that hinders global adoption of innovative fintech services by established and emerging financial services businesses. They provide enabling fintech, FIs, and brands to embed financial services into their customer's journey. The challenges they address include dealing with legacy issuing technology as it can be quite burdensome, especially as the complexity of systems makes it difficult to innovate groundbreaking financial services. Additionally, managing risk and compliance is very complex, while scaling is costly and lengthy. End-users and consumers benefit as they have the ability to get greater access to innovative financial services, have reduced transaction costs, be offered greater convenience and efficiency in financial services and have the ability to have better controls over spending and budgeting. Fintechs, brands and enterprises benefit as they reach