Citi UAE expects to triple assets under management to $15bn by 2025

Citi UAE expects to triple assets under management to $15bn by 2025

Citibank UAE plans to expand its assets under management (AUMS) portfolio threefold to $15bn by 2025.

The bank is also targeting to quadruple its wealth client base over the next five years and will be doubling the size of its new relationship managers (RMs) to support this customer growth.

Citibank expects growth to be driven by a mix of physical and digital products as well as extending its institutional products and content for retail clients. The increasing use of technology to offer wealth advice on demand will also support expansion, it adds. This will be via a combination of advisory from Citi's RMs and as well as remote advisory and wealth management tools.

Citi currently maintains two Citigold Lounges located in Dubai and one in Abu Dhabi. Since their launch, Citi has onboarded close to 3,000 new Citigold customers. About 40 per cent of these customers have availed its investment or insurance products.

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In the last year, the bank has grown its mobile users across the Asia Pacific region by over 1 million with a new mobile banking experience that includes wealth management digital tools such as portfolio diversification indexing and