Ascott receives GSTC-Recognised Standard status

Ascott receives GSTC-Recognised Standard status

- New Ascott CARES programme aligns with the gold standard for sustainable tourism; pledges commitment to key pillars of Community, Alliance, Respect, Environment and Supply Chain

UAE – The Ascott Limited (Ascott), a lodging business unit wholly owned by CapitaLand Investment, today announced the conferment of Recognised Standard by the Global Sustainable Tourism Council (GSTC). As a member of GSTC, Ascott is one of the first hospitality groups to be conferred this GSTC-Recognised Standard status for its adoption of the GSTC Industry Criteria. It is an affirmation of Ascott’s commitment to the gold standard for sustainable tourism. Marking this milestone, Ascott has unveiled Ascott CARES, a sustainability framework that aligns its growth strategy with environmental, social and governance (ESG) considerations alongside GSTC Criteria. The expanded framework is centred around five pillars representing the acronym CARES - Community, Alliance, Respect, Environment and Supply Chain.

Having evolved from a hygiene and safety programme that was first introduced in May 2020, Ascott CARES has since been strengthened to extend the culture of care and hospitality to the community and environments within which it operates through its business and across its supply chain as part of its sustainability framework.

Ascott CARES is aligned with CapitaLand’s ‘Sustainability Master