StayWell Holdings to tap Middle East, South East Asia and Europe tourism markets in mega expansion project

StayWell Holdings to tap Middle East, South East Asia and Europe tourism markets in mega expansion project

Dubai, UAE: StayWell Holdings have announced today the commencement of an aggressive expansion project as part of their global market consolidation strategy across key growth regions.

The ambitious expansion plan, which breaks ground in Q4 2022, comes on the back of rebounding international tourism experienced in the first five months of 2022, with almost 250 million international arrivals recorded, according to the latest UN World Tourism Organization World Tourism Barometer.

The medium to long-term expansion exercise will include setting up to deliver 250 hotels in key bespoke hospitality destinations in critical regions. These include the UAE, which ranked second among the Middle Eastern countries with the most international tourist arrivals, receiving 8.08 million arrivals in 2020, and the Asia Pacific region.

StayWell’s expansion in The Middle East, which has also been earmarked to get the lion’s share of new hotels and resorts, is crucial to StayWell’s growth strategy especially at a time when tourist arrivals in popular destinations in the region, including United Arab Emirates, Egypt and Saudi Arabia are predicted to grow substantially over the next few years. We already have 4 operational hotels in the region and would like to add our luxury brand The Prince Akatoki here very soon. With