Bupa Arabia launches new health insurance programs

Bupa Arabia launches new health insurance programs

Bupa Arabia for Cooperative Insurance has launched two new innovative health insurance solutions — Bupa Family and Bupa Helpers — designed specifically in accordance with the needs of Saudi families and their domestic workers. The new products are in line with the announcement of Saudi Health Minister Dr. Tawfiq Al-Rabiah in 2018 regarding the creation of a "specialized national insurance center" to provide integrated insurance coverage based on preventive health services for all citizens in the coming years. The announcement brought national attention to health insurance, placing it at the heart of the well-being of all individuals, families and society at large. Moreover, Bupa Family and Bupa Helpers also match the goals of Saudi Vision 2030, which aims to raise peoples' average lifespan from 74 years to 80 years, and the Healthcare Transformation Strategy led by the Ministry of Health. Atef Mufti, chief sales officer at Bupa Arabia, said the launch of Bupa Family and Bupa Helpers for Saudi families and domestic workers in the Kingdom comes as part of the company's efforts to meet the growing needs and expectations of its customers and offer them the best quality of health insurance services provided by more than 1, 200 healthcare