IDC predicts strong growth in spending on digital transformation, innovation

IDC predicts strong growth in spending on digital transformation, innovation

Investments in digital transformation and innovation will account for 30% of all IT spending in the Middle East, Turkey, and Africa (META) by 2024, up from 18% in 2018.. In order to thrive, organizations must define their new role in this digital economy and proactively address new customer requirements around personalization and trust.. IDC Directions is the region's seminal ICT industry event and this year explored the theme of 'Multiplied Innovation Goes Mainstream: Thriving in the Digital Economy'.. "From ecommerce and cloud computing to fintech and cybersecurity, the UAE is leading the region in digital transformation," said Ammar Al Malik, managing director of Dubai Internet City, which was the Strategic Partner at IDC Directions 2020.. Investment insight is crucial to ensure the 1,600+ start-ups, entrepreneurs, and Fortune 500 companies based in Dubai Internet City continue to leverage growth opportunities, and we are working closely with our partners at IDC to make this happen.".