Retail industry undergoes tremendous transformation – GulfToday

Retail industry undergoes tremendous transformation – GulfToday

The COVID-19 pandemic has an enormous impact on the retial industry.

 Inayat-ur-Rahman, Gulf Today

COVID-19 is accelerating the digital transformation of the Middle East's retail sector as e-commerce sales set to jump to $48.6 billion in 2022, up from $26.9 billion in 2018, according to recent research.

The COVID-19 pandemic has fast-tracked and brought the future to present - in terms of digitial transformation process that has and is changing the US$25 trillion retail sector forever. Experts at 9th Middle East Retail Forum that took place in Dubai on Wednesday, said in a way, the COVID-19 put the retail industry on steroid and changed it forever.

 The year 2020 will go down in history as the most remarkable year in the history of the retail industry due to the transformation and the opportunities it brings.

 Justina Eitzinger, Chief Operating Officer of Images Group Middle East, organiser of the Middle East Retail Forum and RetailME Awards, said, "The retail industry is undergoing tremendous transformation and we are pleased to address this at the 9th Middle East Retail Forum, the only such industry conference in the Middle East!

"This year MRF is all about agility, responsiveness and being future-fit - themes that we thought could instigate some thought-provoking