Chinese smartphone vendor realme on a mission to revolutionise the industry

Chinese smartphone vendor realme on a mission to revolutionise the industry

CNME Editor Mark Forker spoke to Madhav Sheth, Vice President of realme and President of realme International Business group, to find out how the fastest growing smartphone manufacturer in the world is planning to scale and expand its operations across the Middle East – and what devices it was showcasing at Mobile World Congress in Barcelona earlier this month.

Madhav Sheth, Vice President, realme & President of realme International Business Group

There has been a lot of increased focused and media attention on realme since it became the fastest brand in the world to ship 100 million smartphones. What is it about your devices that have struck such a chord with so many users globally? 

The success of our GT series and realme Number series both played significant roles contributing to our global fast growth. The high reputation that realme GT received from 2021, implied that users are happy to have more options in high-end market, even a better option which offers more tech features users expect, like world’s first 2K AMOLED flat display, and world’s first 150° ultra-wide camera.

When realme GT 2 series first launched in China, many users and media acknowledged that GT 2 is truly a “revolutionist in the