Cognite flags internal comms in carbon fight

Cognite flags internal comms in carbon fight

If the energy industry is serious about reaching net zero, companies must do a better job of communicating with staff as well as tracking emissions as they occur.

Cognite carried out research into how deep-rooted the idea of sustainability was for companies. Of the 500 energy leaders it polled in the US, the company reported that 47% believed the sector's sustainability initiatives lacked substance.

“The strategy is not yet deeply anchored. 68% of energy leaders still think the industry can reach net zero, but the PR push has preceded internal communications,” Cognite North America president Francois Laborie told Energy Voice said.