SABIC to begin construction of plastic recycling facility in the Netherlands

SABIC to begin construction of plastic recycling facility in the Netherlands

Volkswagen proves popular with Saudi female drivers



The German carmaker reported that one in four Volkswagens sold in the Kingdom were to female customers

According to a report by Volkswagen Middle East, the company witnessed the largest sales increase in the region

Updated 31 min 23 sec ago

Hala Tashkandi

January 23, 2021 17:50

RIYADH: German car brand Volkswagen reported a significant increase in sales in Saudi Arabia last year, with female buyers making up about a quarter of customers.

According to a report by Volkswagen Middle East, the company witnessed the largest sales increase in the region, reporting a 28 percent year-on-year growth in new car sales in 2020, despite a challenging year due to the coronavirus pandemic and the ensuing lockdown the Kingdom faced in the first half of 2020.

In addition, the German carmaker reported that one in four Volkswagens sold in the Kingdom were to female customers, which according to Managing Director of Volkswagen Middle East Victor Dalmau is a huge marker of the brand's success.

"This is the best proof that our brand is strongly appealing to women in the Kingdom as an increasing number are enjoying our products,“ he said in a post on LinkedIn. "These strong results are reassuring