Amazon to rebrand Souq.com Egypt site this year

  • Date: 29-Jul-2021
  • Source: Salaam Gateway
  • Sector:Retail
  • Country:Egypt
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Amazon to rebrand Souq.com Egypt site this year

Published 27 Jul,2021 via Arab News - Economy CAIRO - Amazon said it plans to rebrand the Egyptian version of Souq.com as Amazon.eg this year, following similar moves in Saudi Arabia and the UAE.

Sales partners previously registered on Amazon's Souq.com affiliate can access their accounts through the Amazon Seller Center in preparation for selling their products on the Amazon Egypt website immediately after its launch.

Amazon acquired Middle East etailer Souq.com in 2017 from Syrian entrepreneur Ronaldo Mouchawar.