Interview: L’Oreal brings French beauty to Mideast – ZAWYA

french beauty mideast zawya loreal
GCC
  • Date: 19-Jul-2020
  • Source: Zawya
  • Sector:Retail
  • Country:GCC
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Interview: L’Oreal brings French beauty to Mideast – ZAWYA

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interview: l'oreal brings french beauty to mideast global brand's regional chief explains the strategy for post-pandemic recovery in the cosmetics business    file photo: the logo of french cosmetics group l'oreal in the western paris suburb of levallois-perret, france, february 7, 2020. all the middle east's citizens and residents unable to travel to their favorite european destinations this summer can take some consolation in the fact that there is a little bit of france at their local mall, or available at the click of a keyboard.l'oreal, the french brand that epitomizes so much of the style and beauty of the country, is weathering the pandemic storm and is as committed as ever to the region, where it has had a presence for the past 60 years.remi chadapaux, regional managing director of the paris-based company, told arab news that l'oreal has been affected by the fall in consumer demand in the first half of the year, as lockdowns and curfews hit the retail industry hard.l'oreal, the french brand that epitomizes so much of the style and beauty of the country, is weathering the pandemic storm and is as committed as ever to the region, where it has had a presence for