The Four Ps of the Future of Retail


In the Middle East region, the Gulf Co-operation Council (GCC) retail sector is expected to grow to $554.13 billion by 2030. The rate of growth is expected to further accelerate due to the impetus given to eCommerce due to the pandemic. In all GCC economies, eCommerce is expected to witness growth in excess of 50 percent from 2019 to 2030, as a result of which eCommerce that accounted for 0.4% of GCC GDP in 2018 is set to increase well over 2 percent of GDP by 2030. The GCC region also ranks 10th among the most favourable retail destinations, specifically the UAE, Saudi Arabia, and Qatar.“The retail space will undergo massive changes as the age of disruptive technology, exacerbated by the pandemic, continues to impact consumer behaviour and buying trends,” more...