Apple’s Ad Network Is The Biggest Beneficiary Of Apple’s New Marketing Rules: Report

  • Date: 19-Oct-2021
  • Source: Forbes
  • Sector:Retail
  • Country:Middle East
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Apple’s Ad Network Is The Biggest Beneficiary Of Apple’s New Marketing Rules: Report

Top mobile ad networks

Apple Search Ads has displaced Facebook as the best ad network for mobile marketers on iPhone and iPad, according to a new performance index from AppsFlyer. Apple’s ad network has significantly expanded since Apple changed marketing practices, hitting 60% of all its business in the first half of last year in just seven weeks.