‘Maldives what?’: Saudi fashionistas attempt beach rebrand

‘Maldives what?’: Saudi fashionistas attempt beach rebrand

Saudi designer Tima Abid got her start at a time when fashion shows were taboo and tourism, apart from religious pilgrimages, was almost nonexistent in the Gulf kingdom.So she was as surprised as anyone to see models draped in her latest couture collection gliding down an overwater boardwalk connecting beachfront villas that go for nearly $2,000 per night. 'Maldives what?': Saudi fashionistas attempt beach rebrand