Dubai’s Dragon Mart launches e-commerce platform

Dubai’s Dragon Mart launches e-commerce platform

Dubai-based Dragon Mart, the world's largest trading hub for Chinese products outside mainland China, has launched dragonmart.ae, the first platform in the region dedicated to a single shopping mall with an onsite fulfilment centre.The initiative, which will advance digital transformation in the retail industry, is driven by a strategic partnership between Nakheel Malls, the retail arm of master developer Nakheel, and DP World, the leading provider of worldwide smart end-to-end supply chain logistics.Dragonmart.ae brings Dubai's largest B2B and B2C wholesale marketplace online. The e-commerce platform connects Dragon Mart retailers to customers across the UAE and beyond. The initiative is set to elevate the shopping experience as customers can now buy Dragon Mart's wide selection of goods from the convenience of their homes.With the shift to e-commerce purchases gathering pace among