Manuel Bordé promoted to new role at VMLY&R Commerce

  • Date: 12-Dec-2020
  • Source: Arab News
  • Sector:Retail
  • Country:UAE
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Manuel Bordé promoted to new role at VMLY&R Commerce

Manuel Bordé promoted to new role at VMLY&R Commerce

Manuel Bordé promoted to new role at VMLY&R Commerce

Manuel Bordé's agency and client experience spans across categories; he has worked in high-profile global network offices including TBWA, DDB and Ogilvy in a diversity of markets. (AN Photo)

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Manuel Bordé promoted to new role at VMLY&R Commerce

Bordé will run the global creative strategy for VMLY&R COMMERCE to accelerate the delivery of creative commerce

Bordé was named the #1 Creative Director in the MENA Region by the B&W Report three years in a row

Updated 11 December 2020

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DUBAI: Manuel Bordé has been promoted to the role of global chief creative officer at VMLY&R COMMERCE, the company formed by the merger of Geometry and VMLY&R. His remit has expanded to include global creative responsibilities for the WPP end-to-end Creative Commerce Company.

Bordé will run the global creative strategy for VMLY&R COMMERCE to accelerate the delivery of creative commerce at the intersection of physical, digital and social.

Originally from Colombia, Bordé's agency and client experience spans across categories, as he has worked in high-profile global network offices including TBWA, DDB and Ogilvy in markets such as Dubai, Puerto Rico, Panama and Colombia. He has received several industry accolades including