Jgroup to Invest Usd 15 Million in Foxpush, Middle East’s First Full-stack Solution Provider for Digital Advertising

  • Date: 18-Oct-2020
  • Source: Business Live ME
  • Sector:Technology
  • Country:Middle East
  • Who else needs to know?

Jgroup to Invest Usd 15 Million in Foxpush, Middle East’s First Full-stack Solution Provider for Digital Advertising

JGroup to Invest USD 15 Million in FoxPush, Middle East's First Full-Stack Solution Provider for Digital Advertising

JGroup, a Lebanon-based holding company with a vast portfolio of subsidiaries across the Middle East, Europe, Asia, and United States, has entered into a strategic partnership with Dubai-based FoxPush, the region's first company to provide a full-stack solution for publishers and digital advertisers. Through this partnership, JGroup will invest USD 15 million in the Middle East's first programmatic performance technology by FoxPush and unlock its global aspirations.

Designed as a cost-efficient solution for advertisers and publishers, FoxPush will be the only supplier within the region to provide leads through the programmatic performance technology platform. The technology delivers qualified leads to brands with an aim to increase the performance of their website and the efficiency of