Enoc to invest $68m in digital transformation

Enoc to invest $68m in digital transformation

Enoc Group (Emirates National Oil Company) has unveiled its plans to invest AED 250 million ($68 million) of its overall 2021 expenditure towards further progressing its digital transformation strategy.

Enoc's growth strategy will place strong emphasis on enhancing its business and operations through digitalisation; which will play a key component in optimizing operations and identifying synergies within its businesses, while continuing to serve its main goal of meeting the growing energy demand in Dubai and the UAE.

The primary focus of the Group's strategy is to leverage its competencies across the energy value chain to identify new avenues for growth, while gearing its efforts on customer centricity, thereby enabling the growth of the UAE's energy sector.

Saif Humaid Al Falasi, Group CEO, Enoc, said: "2020 was an unprecedented year for all and at Enoc we believe that italso presented great opportunities. It made us re-evaluate our operations and urged us to adopt innovative measures to keep up with the fast-paced transformation that our sector is going through. Understanding the current market realities allowed us to introduce changes to emerge as an agile, resilient and future ready organisation, while aligning our efforts with the national mandate.“

"While increasing our market share remains a priority, we