Insect Kids, A Sustainable Toy Concept Built By Lebanese Innovators, Wins Audi Innovation Award 2020 – Entrepreneur

Source"Entrepreneur Middle East"

The project has been awarded with the 2020 Audi Innovation Award trophy, an all-expense paid trip to the Audi factory at Ingolstadt, Germany, and US$25,000 worth of consultancy. Entrepreneur's New Year’s Guide Let the business resources in our guide inspire you and help you achieve your goals in 2021. January 13, 2021 3 min read Opinions expressed by Entrepreneur contributors are their own. You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media. Insect Kids, a biodegradable and recyclable toy concept designed by brother and sister duo Ahmad and Rasha Jarrar, has won the 2020 Audi Innovation Award.Now in its fifth edition, this year’s theme for the competition led by Audi Middle East centered around "circular" models, which refers to the restorative process through which materials and resources used for a design would be in use for as long as possible, extracting its maximum value. The competition sought to raise social awareness and stimulate a discourse for sustainable lifestyle solutions through the inventive use of energy and resources.The winning duo won judges over by fitting its concept perfectly to the theme with its idea of reducing plastic consumption through designing a toy that can be constantly reused and is fully recyclable. In a statement, Ahmad and Rasha more...