Seagate: Redefining data storage

Seagate: Redefining data storage









































Anita Joseph, Editor, Security Middle East, caught up with Jermaine Campbell– Head of VIA sales, EMEA at Seagate, to find out how the company is helping the market fast track its digital transformation journey with its cutting-edge products and solutions. 

How would you describe Seagate‘s presence in the region? What has the journey been like, so far?

We’ve been in the Middle East for a long time, it’s been a memorable journey. We’ve had our ups and downs, but I sense great stability from a brands perspective, and also from a resource and headcount perspective. Also, the response that we got from the recently concluded Intersec 2022 also shows an appetite from businesses here in this market, to engage with Seagate and to partner with us. So I would describe our presence right now as filled with opportunity and great potential to grow and to develop. People recognize our brands and are ready to engage with us.

What were the main learnings now of 2020? Particularly post the pandemic everyone’s been, in survival and growth mode-how did Seagate keep up with the challenges?

I think the main learnings