Three Trends That My Startup Capitalized On To Successfully Navigate The COVID-19 Crisis – Entrepreneur

Three Trends That My Startup Capitalized On To Successfully Navigate The COVID-19 Crisis – Entrepreneur

As a society, we have teleported into the future where mobile apps, Zoom calls, and online grocery deliveries have become the norm.









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April

7, 2021



4 min read











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Over the last few years, startups in the Middle East have emerged as key drivers of economic growth and job creation, while also promoting innovation and creativity in a variety of sectors. The region has become a hub for startups, with a total of US$659 million invested in MENA-based companies since 2019, based on a report by the Dubai Technology Entrepreneur Campus (DTEC). But now, with the onset of the COVID-19 crisis, there have been a variety of challenges and opportunities for startups in an uncertain marketplace.For starters, the pandemic has had an impact on the overall investment environment, with startups being one of the most vulnerable, both from a business and operations perspective. However, the crisis has also served as a catalyst for technology adoption with digitization becoming a core component of everyday life, as