Dubai-based startup Yegertek secures funds from NB Ventures

Dubai-based startup Yegertek secures funds from NB Ventures

UAE - Mubasher: Yegertek, a Dubai-based customer experience and loyalty tech startup, has secured funds from the GCC and India-focused venture capital firm NB Ventures, raising the value of the startup to $6.25 million.

The funding has been led by Dubai’s retail and technology investor, Neelesh Bhatnagar, the owner of the Delhi Bulls which is a Cricket franchise, according to a press release on Tuesday.

Yegertek deploys the Microsoft CRM ecosystem, emerging technologies in machine learning, AI, as well as chatbots and beacons and offers data-led CRM, eCommerce, and mobility solutions.

The Founder and CEO of Yegertek, Sajid Azmi, said: "Yegertek is positioned to justify the faith of prominent investors, such as NB Ventures, and the influx of this latest funding will serve as the catalyst for the next phase of Yegertek’s growth, within the region and beyond."

Bhatnagar commented: "The reason behind us selecting Yegertek for funding is simple; we see their solution as having the potential to dramatically empower growth, across business verticals, in the region."