COVID-19 aids digital transformation accelerationnbsp; – ZAWYA

  • Date: 22-May-2020
  • Source: Zawya
  • Sector:Technology
  • Country:UAE
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COVID-19 aids digital transformation accelerationnbsp; – ZAWYA

Dubai: As dynamic shifts are reshaping the retail industry, digital transformation is non-negotiable.. Small wonder, research firm IDC estimates global spending on digital transformation to reach $2.3 trillion in 2023.. Digital transformation is a process of trial and error, which requires a strong vision to drive change.". " digital transformation is about the ability to test, learn and iterate," agrees Smith.. "Decisions around digital transformation mustn't be based on return on investment (ROI).. "As such, we upskilled our teams and worked with brands around building CX unique to each brand and personalise experiences for customers.. Far, we have launched over 20 sites - improvised during COVID - therein further accelerating our digital transformation strategy.". "Businesses that are tech-forward and offer a seamless experience to customers will survive .. In summation, Kachan says, "Digital is no longer only a sales channel - unlike e-commerce.. The contents of the press release was provided from an external third party provider..