Genesys to acquire Radarr Technologies

  • Date: 23-Jan-2024
  • Source: Zawya
  • Sector:Technology
  • Country:UAE
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Genesys to acquire Radarr Technologies

- Combining Radarr Technologies capabilities with Genesys Cloud will give organizations new AI-powered experience orchestration capabilities that drive customer loyalty, business optimization and competitive differentiation

Dubai, United Arab Emirates — Genesys, a global cloud leader in AI-powered experience orchestration, today announced it has entered into an agreement to acquire Radarr Technologies, a leading AI-based social and digital listening, analytics, and consumer engagement company. By combining the comprehensive public social media capabilities within the Radarr Technologies solution with the all-in-one Genesys Cloud™ platform, Genesys will empower organizations to unify the customer experience (CX) like never before, helping them create proactive, prescriptive engagement built to drive loyalty in the AI economy.

People around the world, especially digital natives, are using public social media channels to connect with businesses as an alternative to traditional service channels. Using public social feeds or direct messaging, they expect brands to turn these inquiries for service, support and information into meaningful experiences. With Radarr Technologies capabilities, Genesys will help organizations meet customers on the social channels of their choice so they can engage with them as naturally as they do with family and friends through rich social media-based experiences that are easy, contextual and personalized.

Following the acquisition, which is