ila wins big at Transform Awards, MEA

  • Date: 20-Sep-2020
  • Source: Zawya
  • Sector:Technology
  • Country:UAE
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ila wins big at Transform Awards, MEA

ila Bank's unique visual identity has impressed branding experts around the world as the year-old brand won four awards at the Transform Awards-MEA, held in Dubai.Ila won the “Best Overall Visual Identity”, Gold in “Best Visual Identity in Financial Services” and Silver in “Best External Stakeholder Relations during a Brand Development Project” categories. ila was also highly commended for “Best Use of Typography” at the ceremony. This big win for the fastest growing digital, mobile-only Bank in Bahrain powered by Bank ABC, Mena's leading international bank, comes as a testament to its innovative DNA and the hard work and collaborative effort that went into developing and launching this truly unique brand. ila's brand is built around the concept of a journey and logo design is based on reflection- the English logo has