Porsche goes the extreme to kick off launch for new Taycan Cross Turismo – MENAFN.COM

Porsche goes the extreme to kick off launch for new Taycan Cross Turismo – MENAFN.COM

Coinciding with the arrival of the first models, Porsche Middle East and Africa FZE is celebrating the new all-electric Taycan Cross Turismo with a thrilling video that showcases the versatile model being pushed to its limits in two remote locations with opposing climatic extremes. Driving cinematic content creation to a new leveI, it is the first time that an automotive brand released a campaign video captured entirely by a first-person view (FPV) drone in such challenging conditions. Two identical race tracks, one in the sandy desert in Liwa (UAE) and the other on a snow-blanketed frozen lake north of the Arctic circle in Levi (Finland), play host to the project, titled Drive2Extremes, which sees the Taycan Cross Turismo power between two contrasting worlds. Taking the viewer on this visual journey is the FPV drone videography of talented Johnny Schaer, heralded as one of the world's top drone pilots and better known as Johnny FPV. Reflecting the nature of the Taycan Cross Turismo, the world's first electric Cross Utility Vehicle, the landmark hero film features groundbreaking FPV drone cinematography capturing epic driving moments, extreme landscapes and genuine, compelling human performances. Key to the project's success and the visual appeal is the