Renault Chooses Volkswagen Executive as New C.E.O.
Renault Chooses Volkswagen Executive as New C.E.O.
Luca de Meo, a marketing specialist, will need to repair the French carmaker's troubled alliance with Nissan.. The French carmaker Renault named a former Volkswagen executive as its chief executive on Tuesday, a crucial step as it tries to revive its troubled alliance with the Japanese carmaker Nissan.. The executive, Luca de Meo, 52, recently stepped down as the president of SEAT, a Spanish car brand that has become one of Volkswagen's best-performing divisions since he took over in 2015.. Before becoming president of SEAT, he was a member of the management board of Audi, Volkswagen's luxury car division, responsible for sales and marketing..