PepsiCo Egypt celebrates the fourth harvest season of potatoes through the “She Feeds the World” program in Beni Suef

PepsiCo Egypt celebrates the fourth harvest season of potatoes through the “She Feeds the World” program in Beni Suef

Cairo: PepsiCo Egypt celebrated the fourth harvest season of the potato crop, as part of the "She Feeds the World" program, which started in 2020 in collaboration with the Ministry of Social Solidarity and the CARE Egypt Foundation, and with the support of PepsiCo Foundation, the company’s philanthropic arm. Through the program, PepsiCo Egypt aims to provide support to 390,000 individuals by empowering 10,000 female farmers in the governates of Beheira, Giza, Minya, and Beni Suef. The program also aims to empower rural women in the agricultural sector, foster self-sufficiency and economic empowerment, as well as improve the living conditions of citizens and developing the rural community. This comes in line with pep+ (PepsiCo Positive) and Egypt 2030 Vision.

The celebration was attended by Dr. Mohamad Hany Ghoneim, Governor of Beni Suef; Mohamed Shelbaya, CEO of PepsiCo Egypt & North Africa; and Nehal Hassan El Kouesny, Chairperson of the Board of Trustees of CARE Egypt Foundation, in addition to the presence of a number of female and male farmer beneficiaries from the program.

The current season witnessed a remarkable development in the program’s framework in terms of the quality of crops, in addition to an expansion of the scope of work to