World Food Programme (WFP) and the Coca-Cola Foundation join forces to promote sustainable agriculture and green energy in Egypt

World Food Programme (WFP) and the Coca-Cola Foundation join forces to promote sustainable agriculture and green energy in Egypt

The United Nations World Food Programme (WFP) in Egypt and The Coca-Cola Foundation, signed today an agreement to promote sustainable agriculture&green energy among farmers and rural communities in Luxor.

Thanks to a contribution from the Coca-Cola Foundation, WFP will implement in partnership with the Ministry of Agriculture and Land Reclamation (MALR) a two-year programme to establish a model farm using green energy and water-saving techniques to optimize the use of limited land and natural resources. In addition, the model farm will provide farmers with access to markets through enhanced value chains, and promote sustainable income through environmentally friendly agriculture.

With the aim of benefiting around 1,000 farmers and their families, the programme focuses on maximizing the efficiency of water available for irrigation in alignment with Egypt's government policies to shift towards modern irrigation techniques.

"WFP and The Coca-Cola Foundation's first-time collaboration pushes forward our organizations’ shared vison for a sustainable and green future," said Praveen Agrawal, WFP Representative and Country Director in Egypt. "Through the use of 21st century technologies and advanced agriculture practices, we can empower communities to produce more with less, promoting critical building blocks of efficiency and sustainability towards achieving food security for all."

Speaking on the programme, the President of