Royal Commission for AlUla highlights unique sustainability formula for SMEs

Royal Commission for AlUla highlights unique sustainability formula for SMEs

Saudi Arabia’s governing body of protected sites, the Royal Commission for AlUla (RCU) is highlighting a unique approach to SME growth with an emphasis on integrated sustainability as part of the Global Entrepreneurship Congress 2022 in Riyadh.

As the official knowledge and programming partner of the event, RCU is an active member of Congress. The Commission will localize insights from the Congress through an event in AlUla this week, to discuss the challenges and opportunities for SMEs in the region on the path to sustainable and comprehensive growth.

The RCU Al Ula event is organized in association with Monsha’at, the General Authority for Small and Medium Enterprises in KSA. The event will include panel discussions on creating a sustainable, inclusive, and entrepreneurial local economy and establishing a future-proof start-up ecosystem for ambitious growth. Case studies and presentations from AlUla entrepreneurs will be presented at the event.

Amr AlMadani

CEO

Royal Commission for AlUla “SME development is central to Vision 2030. RCU is committed to regenerating AlUla around the success of SMEs and MSMEs to create a destination completely rooted in the local culture and community. We believe our formula for integrating natural, economic, and social sustainability in our activities will create powerful and lasting growth