Kuwait Business: Home furnishing group JYSK opens fourth outlet in Kuwait – Gulf Digital News

Kuwait Business: Home furnishing group JYSK opens fourth outlet in Kuwait – Gulf Digital News

JYSK, the Scandinavian home furnishing brand for sleeping and living franchised by Ali Abdulwahab Al Mutawa Commercial Co. (AAW), has announced the opening of its fourth store at the newly launched Assima Mall, a major retail destination in Kuwait City, developed by Al Salhia Real Estate Company.

JYSK commemorated the milestone with a four-day in-store campaign which ended today (January 23), which included exclusive promotions and on-air competitions and giveaways hosted by both Al-Diwaniyah radio show and Al-Qabas’ social media accounts. 

JYSK also surprised several of its customers, including a roster of interior designers and social media influencers, with customised gift packages as a token of appreciation for their long-standing relationship.

AAW Senior Deputy CEO Khalid Al Mutawa said: "Today, we are unveiling the brand’s fourth store at Assima Mall, the retail component of one of Kuwait's largest mixed-use developments in the heart of Kuwait City."



The group launched its first store in Kuwait and the Middle East in Al Dajeej area, followed by a second one in Shuwaikh area and a third in The Avenues. 



"During a short time, JYSK demonstrated its commitment to delivering a superior customer service and experience. We are thrilled to