Dubai Poised For Rapid Contactless Economy Growth

Dubai Poised For Rapid Contactless Economy Growth

The global contactless economy is booming, and companies based in Dubai Internet City are playing an integral role in positioning Dubai as an incubator and exporter of innovative contactless technologies that have gained new importance as consumers move away from cash.

Contactless services are seeing a steep rise in demand due to better user experiences and innovative interaction methods between users and devices. Digital payment providers are working hard to reduce friction points and provide a seamless journey. At the same time, more brick-and-mortar stores continue to embrace an exciting new era of omnichannel retail.