UAE-based Farnek to launch new hotel management company at ATM 2022

  • Date: 19-Apr-2022
  • Source: GCC Business News
  • Sector:Tourism
  • Country:UAE
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UAE-based Farnek to launch new hotel management company at ATM 2022

UAE-based leading smart and green facilities management (FM) company, Farnek will launch a new standalone hotel management company ‘Trendz’ at Arabian Travel Market (ATM), which takes place at the Dubai World Trade Centre (DWTC) from 9 to 12 May 2022.

Arabian Travel Market is the market-leading, international travel and tourism event unlocking business potential within the Middle East for inbound and outbound tourism professionals.

Mr. Walter Knight, Director of hospitality at Farnek said that, “’Trendz’ offers a unique 360-degree service for hotel owners and operating companies with an accent on technology and sustainability, two of the most important trends in hospitality today.”

Walter Knight

Director of Hospitality

Farnek “Farnek, which has over 8,000 employees, has traditionally provided manpower and outsourcing services, such as cleaning, security, and property maintenance. However, ‘Trendz’ takes that market proposition one stage further, managing front office requirements, reservations, concierge, housekeeping, and room service – we can also manage sales operations, marketing, and PR. It is a cost-effective and totally flexible hospitality proposition. Hotels can engage with us for specific operational requirements or contract us to manage an entire property, either under the ‘Trendz’ brand or as a white label product.”

Farnek’s most recent achievement was the development of the ‘Flexi-Guest’ app, which