UAE Business: Global Hotel Alliance posts robust Q1 performance – Gulf Digital News

UAE Business: Global Hotel Alliance posts robust Q1 performance – Gulf Digital News

UAE-headquartered Global Hotel Alliance (GHA), the world’s largest alliance of independent hotel brands, has reported a strong resurgence in Q1 room revenues, showing increased momentum for travel recovery.

The UAE and the Maldives dominated revenues during the first three months of the year, with GHA hotel brand properties in those markets commanding average room revenue (ARR) per stay of $1,270 and $8,530 respectively, compared to the global average of $670.

Ten hotels out of more than 500 globally in GHA Discovery, GHA’s award-winning loyalty programme, accounted for one-third of total Q1 room revenues. Six out of those 10 were located in Dubai and the Maldives, with their room revenues accounting for 14.4% and 8% of total GHA Discovery room revenues for the period respectively.

Overall, global room revenues in Q1 2022 exceeded 60% of levels achieved in 2019, before the pandemic. Meanwhile, total revenues (room and non-room) in Q1 2022 increased by 76% in comparison to Q1 2021, driven both by an increase in room nights sold (up by 34%) and by much higher average spend per night (up by 32%).

These impressive results were achieved despite continuing constraints on international travel. Domestic stays during the first three months of the year, where a